Portfolio

Weekly All Access Marketing Acquisition Emails

Coded and deployed promotional emails tailored for both US and international markets, implementing RPL code to enable dynamic content and currency adjustments. The result was a personalized and relevant experience for every recipient, regardless of their location.

Emails Promoting Major NYT Products

Weekly All Access Marketing Acquisition Emails

Developed a diverse range of promotional emails to showcase various New York Times products, adhering to strict brand standards. My work included creating unique content for News/Core, Games, Cooking, Wirecutter, The Athletic, New York Times Advertising, B2B, The New York Times Store, and The Learning Network.

Email Development

International All Access Marketing Acquisitions

Implemented RPL (Responsys Programming Language) code for dynamic and personalized content used for both promotional and transactional messaging; built responsive emails containing custom fonts and dark-mode and rendering solutions for numerous email clients; developed, tested, and deployed emails for Helix and built HTML for automated physical letters via Lob letters.

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johnny pacia

Email Operations Analyst & Marketing Technology Specialist

Strategic Emailing: My Work at The New York Times

Campaigns Tailored for Impact

Promotional Emails

Weekly All Access Marketing Acquisition Emails

Weekly All Access Marketing Acquisition Emails

Weekly All Access Marketing Acquisition Emails

Emails Promoting Major NYT Products

Weekly All Access Marketing Acquisition Emails

Weekly All Access Marketing Acquisition Emails

RPL Code:

Email Development

International All Access Marketing Acquisitions

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Downloads

johnny pacia

Email Operations Analyst & Marketing Technology Specialist

Strategic Emailing: My Work at The New York Times

Campaigns Tailored for Impact

Promotional Emails

Weekly All Access Marketing Acquisition Emails

Weekly All Access Marketing Acquisition Emails

Weekly All Access Marketing Acquisition Emails

Emails Promoting Major NYT Products

Weekly All Access Marketing Acquisition Emails

Weekly All Access Marketing Acquisition Emails

RPL Code:

Email Development

International All Access Marketing Acquisitions

First Item

Second Item

Third Item

Downloads

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